Produce and share easy-to-understand reports
You’ll be able to access detailed information – as it happens. Better still, the facts and figures are presented
with professional looking charts and graphics.
Need a quick snapshot – or a detailed analysis?
myMailman gives you four useful reports:
- ‘Campaign Snapshot’ – puts the critical facts and figures at your fingertips. You’ll see how many people opened your email, how many people clicked a link and how many unsubscribed.
- ‘Opens Over Time’ – shows you exactly who opened your email and when. You’ll also see how many times each recipient opened it, so you can identify your most interested, and potentially valuable, subscribers. It can even give you a minute-by-minute account of who was looking at your email.
- ‘Link Activity’ – identifies the links that get the most clicks, and who clicks them. Armed with that knowledge, you can match recipients with their interests better, qualify leads better, and follow-up with more efficient, targeted communication.
- ‘Recipient Activity’ – puts your subscribers under the microscope. Who opened? Who clicked? Who forwarded to a friend? Who bounced? Who unsubscribed? You’ll have the answer to these and other questions at your fingertips. Or, you could search for a particular subscriber and see precisely what that individual did with your email.
Optimise effectiveness. Maximise ROI.
Analyse results. Compare campaigns. Improve results. myMailman gives you all the information you need to fine-tune your email marketing effort and extract the maximum return on your investment.
